Wholesale Academy


An 8 week program for brands that want to step up their wholesale game in 2021 (like, big time).


Registration is now closed, but don't fret! Join our waitlist and we'll keep you in the loop for our next session.

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Does the idea of selling your products in stores across the county (or even the world!) get you excited and fired up? 


Do you know that it would mean big things for your business? Would you like to finally start reaping the benefits of all the hard work, the sweat, the blood, and the tears it took to bring your products to life? Do you look at other brands’ products happily sitting on store shelves and think, “I want that too!”? Do your customers tell you that your products are awesome and that you should sell them in stores? Do you secretly want all that and more?


BUT… there is a but


Does the idea of selling your line to stores also scare you? Do you secretly want to sell your products to all the stores, but you’re not sure if they will want to work with you? Will they reject you or be mean? Or maybe you’re worried that stores will want to buy so much that you won’t be able to make it happen? (P.S. - they won’t and if they do order something you can’t handle, there are ways to deal with this!) Or perhaps you have a little mean girl inside your brain telling you that your products are not good enough, or worse, that you’re not good enough? 


If selling to stores is a secret or not so secret dream of yours, now is the best time to tell that mean girl to step aside, because it’s time for you to get ready to enter wholesale in a new way. 


First of all, because you are awesome, you’ve worked your butt off and you deserve good things in life, okay? Also, because buyers will be looking for new products in mid January, so it's a great time to get everything ready. So, instead of frantically playing catch up in the New Year and being late to the game (again!) or standing still and not going for it again, what would happen if you went for it this time? 


Let me tell you something...


Selling your line to stores can elevate your business big time. I personally had my line in over 600 stores (in under 2 years!) and it was glorious! I ended up moving out of my home basement workplace (if I can even call it that) to a beautiful 1000 square foot office space where I walked in every day with a smile on my face. Where I hired amazing staff to take on the things that didn’t make me come alive, so I could work on the things I believed in and let me grow my business even further. 


Why am I telling you all of this? Because I want to help you have amazing success with wholesale (yes it's possible!) No more stores ghosting you or feeling unprepared or too afraid to reach out to buyers, no more wondering what to say to buyers in an email or a phone call and what info to email to buyers to get their attention and orders (PS - it's not your business story + a line sheet).


I will teach you how to do wholesale, the right way, because I’ve done it for me and for my other brands, just like yours. You will get into stores, make money and start believing in yourself. You will stop driving around town doing free deliveries (which are not free, because your time is super valuable!) I am launching an awesome program to help you rock your wholesale in 2021 and beyond!


Get out of your head and into more stores!

Take gig to biz


Say good bye to doubts and fear of rejection, and welcome the potential that you've had in you since the beginning!

I will help you strategize and build confidence to be a wholesale pro! I am confident that you will experience a whole new level of wholesale success during this 8 week program and beyond.

Let's do this together!

Why me?

I got my handmade line into 600 stores in under 2 years, I won the Small Supplier of the Year Award from the Canadian Gift Association, I've created sales pitches that got me sample requests from stores such as Simons, REI (they have 165 stores!) and The Running Room (they have over 100 stores). I've gotten my line into a major pharmacy chain and am doing the same for my clients. For the last 10 months (basically all of COVID), I have been working with small brands and getting them amazing results! Now I want to show you the way, so you can get those awesome results, too!


If you’re ready to make 2021 your year to be extra awesome and step your wholesale game up big time, then Wholesale Academy is the program for you. Wholesale Academy provides you with clarity and confidence to grow your business through the world of wholesale. You’ll receive dedicated support and coaching as we break down wholesale myths and shift your mindset from unclear to assured.


You might think it’s hard to get into stores or into your dream store. But, the truth is, the only thing that’s standing between you and having your products on the shelves of your dream retailer is:


A great sales pitch.


Many small brand owners are overworked and under paid. They work a lot, doubt themselves and their businesses, and wonder when this will finally take off. This can be changed with an experienced coach and a solid, carefully outlined plan. I want to bring power to indie brands and help you grow the business of your dreams. One that also makes the money you desire and gives you back time for the things that matter most in your life!

Katrina got big results after a one hour call with me. Now I'm offering an 8-week program, so you can really reap the benefits of everything I know and grow your business in new ways!


"I utilized a few of your tips with my new company We R Refined for wholesale and within 1 month we got into 7 retail stores and have many more interested in more information to be sent in the new year. Also, I contacted 3 new stores with Earth Warrior using my new wholesale package and got into all 3. I really appreciated that chat with you and the advice you gave. It really boosted my confidence and got me focused on the things that needed more attention and the things that I needed to change and improve."

- Katrina, Owner of We R Refined and Earth Warrior



Listen to what Sara has to say about working with me!

"Monika from Koopslie Consulting helped me with developing a plan to get more wholesale orders. Her experience is vast and, being new to the business, it was incredibly valuable to have. She helped me with pricing, sales sheets (not the same as line sheets - who knew?!), finding retailers, and above all, building the confidence to pitch companies and believe in myself. Shortly after working with Koopslie Consulting, I got a big order from HomeSense! Thank you so much for getting me on the right track."

 - Sara, Founder of a sustainable home decor line

Here's the breakdown


Weeks 1 - 3

(Nov 23 - Dec 11)

  • Develop your unique pitch angle
  • Conceptualize and mock up your sales sheet
  • Review and finalize your sales sheet





Dec. 12 - Jan. 3 


Weeks 4 - 8

(Jan 4 - Feb 5)

  • Find buyer's contact info
  • Create outreach strategy
  • Set up sales emails
  • Set up tracking system
  • Develop sales funnel
  • Pitch buyers
  • Process sample requests
  • Collect orders!!

By the end of the program, you'll have:

  • The best tools and techniques to get orders from stores and increase your revenue
  • A winning sales presentation that will make you look like a pro (not a newbie), and will get buyers saying yes to carrying your line
  • Confidence and the know-how to approach store owners and corporate buyers
  • A better understanding of the wholesale industry, so you can always show up like a pro
  • The ability to take your business to new heights
  • A repeatable process that you can use again and again to continue to grow your wholesale accounts

PLUS, as a limited bonus for the first few students only...

We are including 2 awesome items for free!

  1. A personal one on one session to review your sales sheet and get direct feedback
  2. We'll show you our proven steps to set up a CRM (customer relationship management) system, so you will know what’s happening with every buyer at each stage of your sales process. No more wondering if a buyer opened your email or viewed your sales presentation. You’ll also learn when to follow up with buyers and what to say.

During the 8 weeks of Wholesale Academy, you will receive:

  • Group coaching calls 1 - 2 times per week  ($6000 value)
  • All the email templates you need to rock wholesale like the star you are  ($1000 value)
  • A personal one on one call to review your sales sheet  ($500 value)
  • A guided CRM setup and configuration session ($500 value)
  • Love and support in a private Facebook group  (Priceless!!)


 A total value of $8000 for just $1997


I'm offering this for the first and final time in 2020 before I raise the price in 2021.


Still unsure?

Drop us an email at: [email protected]

We are very friendly, and are happy to answer any questions you have!